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"Best Buy Summit in San Francisco"

Workshop at the Ranch
August, 2008 Edition

Hi and welcome to this edition of Workshop at the Ranch. For the past few years I have been invited to teach photography at a very unique event, the Best Buy Summit. Kevin Gilbert and Reed Hoffman of Blue Pixel, a leader in digital photography education, bring me on board to join their staff in teaching the top sales force from Best Buy stores from all over the country about digital SLR photography. This is a fantastic program to be involved with, I always walk away "amped up" and inspired.

In a nut shell, the corporate office of Best Buy reward their top people throughout the nation with a photography, video, communications, and technology summit. Top professionals and educators in their respective fields of photography and video are brought in by Blue Pixel to round out the staff that works with well over 125 Best Buy employees. The goal, at least the way I see it, is to educate and inspire their employees to take on the challenge of using and becoming proficient with the photographic, video and technology products Best Buy offers. The knowledge each attendee acquires at the summit will in turn be passed along to fellow employees and the customer. What a concept!

It is a real joy to work with these young, energetic employees from Best Buy. I find it encouraging to see these people so involved and motivated to succeed not only with the photo tasks placed before them during the summit, but succeed in community and life as well.

As with any project I become involved with, I try and make a few pictures of my own along the way. Here are some of the sites and locations that were the backdrop of this years Best Buy Summit in San Francisco, California.

Image #1 San Andreas Dawn ... Winging into San Francisco at 7:00 am is breath taking. The fog and clouds looked like a blanket as the sun broke the eastern horizon. As is my custom when flying I chose a window seat so I could take pictures as I crossed the western United States. Why sleep when you can make images. Nikon D3, ISO200, 1/1250 at f8 (it was very bumpy air), Nikon 24-70mm Lens, WB 8330K, Lexar 8G Flash Card. Shooting pictures through the window of a commercial jet plane can sometimes create some interesting effects. In this case even though I chose a warmer than daylight WB of 8330K to add some warm color tones to the fog and clouds, the sky remained super blue and resembled images of leaving the earth's atmosphere.

Image #2 Main Sails ... Day 1 of the summit was a city wide scavenger hunt using Magellan and Tom Tom GPS units, a cell phone camera and SONY T-300 pocket camera. Blue Pixel instructors were positioned all over San Francisco while the Best Buy attendees walked, cable car-ed, and BART-ed their way around the city obtaining clues, pictures and valuable points towards the team building competition. One of my two locations was Pier 39. To my delight, this was the day of the Tall Ships arrival into San Francisco. As I waited for the summit's participants to find me and receive their clues to the next location of photographic interest I photographed the ships as they passed by me. Nikon D60, ISO200, 1/500 at f9, Nikon 55-200mm Lens, WB Daylight, Lexar 2G SD Card. NOTE: I used the Nikon D60 with Nikon 55-200mm Lens rather than my usual Nikon D3. The D60 and 50-200mm Lens were standard issue to all those working at the summit. This helped those of us teaching the DSLR portion of the summit to relate one on one to the participants. I found the D60 a terrific camera that was very easy to handle and make great pictures with. There is plenty of detail in this file and the color looked perfect.

Image #3 Jimmy ... The next day we all took Ferries over to "THE ROCK", Alcatraz. Our summiteers now had their new Nikon D60 with choices of lenses and a Nikon SB600 Speedlight. We took Alcatraz by storm and made pictures both inside the prison walls and out around the grounds. I was fascinated with the main cell block and gave a short lecture/demonstration of how I use a DSLR camera and Speedlight. My demonstration eventually lead me to ask Jimmy, one of the Best Buy attendees, to pose for a picture. Although Jimmy appears to be serving a life sentence on the Rock he is really a top employee of Best Buy and a great guy for playing the role of an inmate for our Nikon Speedlight session. Nikon D3, ISO800, 1/30 at f6.3, Nikon 14-24, WB 3850K, One SB800 Speedlight power output of -3.0 with a "pinched" LumiQuest Snoot, Nikon SU800 Commander to fire the Speedlight, Lexar 2G SD Flash Card. For this image I used my own gear in an effort to demonstrate to the participants what I would do if I were on a job for a client. Thanks for posing Jimmy, I'll put in a good word to the warden for you.

Image #4 Golden Gate ... A walk across the Golden Gate Bridge began with overcast, but by the time we reached the other side sunshine prevailed and pictures looked perfect. Nikon D60, ISO200, Shutter Priority with EV-0.7, Nikon 18-55mm Lens, WB AUTO, Lexar 2G SD Card. I went with all AUTO program controls for this image. The D60 performed very well in all respects. The Golden Gate Bridge is an architectural marvel to see and to photograph.

Image #5 Golden Gate Shadow ... After looking up during the walk across the bridge, it was only natural to look down as well. The height was a bit staggering, but I wasn't ready to reach for the suicide hot line phone just yet ....... after all, I wanted to make this picture of the Golden Gate Bridge shadow over this channel marker building. Nikon D60, ISO400, Shutter Priority with EV -1.0, Nikon 55-200mm Lens, WB AUTO, Lexar 2G SD Card.
Image #6 Fighter Jet Sunset ... The 3 days of the Summit finished up in grand style abroad the USS Hornet aircraft carrier. We had the run of the ship and were allowed to explore above and below decks and photograph a variety of subjects. Like at Alcatraz I gathered some participants and showed them that one Speedlight could do a lot to make a picture more interesting. As the sun set off the tail of the flight deck the sky lit up with some soft pastel colors. A silhouette of this fighter jet was impressive, but when I showed students how to use one remote Speedlight they were sold on using off camera flash. Nikon D3, ISO250, 1/60 at f11, Nikon 24-70mm Lens, WB 6670K, One SB800 Speedlight with warming Gel and a power output of +3.0, Nikon SU800 Commander, Lexar 8G Flash Card.

I had a great time .... We had a great time! From old sailing vessels to an aircraft carrier, from Alcatraz to the Golden Gate Bridge, we saw it all in San Francisco. I really enjoyed the entire summit and sites, but especially the Best Buy employees. These people were loaded with enthusiasm and a quest for knowledge, but not just for themselves. Many, many times after I would teach a photographic technique or an intricate function of the camera to a participant they would immediately say how they would take that knowledge back to the home store and share it with their co-workers. Now that's giving back.......... that's Best Buy.

See you next time here at Workshop at the Ranch ........................... Adios, Dave


WORKSHOPS and PRESENTATION Schedule


June 27- July 2 ... Sports Photography Workshop, Colorado Springs, Co. www.sportsphotographyworkshop.com

August 1-5 ... Long Island Photo Workshop, Long Island, NY. www.liphotoworkshop.com

August 12-15 ... American PHOTO Mentor Trek to Acadia National Park, Maine. www.mentorseries.com

September 9-12 ... American PHOTO Mentor Series Trek to Tetons, Wyoming. www.mentorseries.com

October 3-8 ... Photography at the Summit, Jackson Hole, Wy. www.photographyatthesummit.com

Past Workshop at the Ranch Issues

July, 2010
"Moto Light"

June, 2010
"West Coast Flash"

May, 2010
"Little Lights, BIG Arena - PART 2"

April, 2010
"Little Lights, BIG Arena - PART 1 "

March, 2010
"Workshop Wonders"

February, 2009
The D3s Advantage

January, 2010
"New Nikon D3s"

December, 2009
"Year in Review"

November, 2009
Return to Neverland

October, 2009
"Dramatic Gym Light"

September, 2009
"Saratoga Light"

August, 2009
"Graduation Class"

July, 2009
"FourSquare Sensation"

June, 2009
"Print On Demand publishing is for you"

May, 2009
"Sports Shooter Academy"

April, 2009
"My New Book is Available"

March, 2009
"The Nikon D3X...Part II "

February, 2009
"The Nikon D3X...Part I "

January, 2009
"Book Ideas Wanted"

December, 2008
Year in Review

November, 2008
Action with the SB-900 Speedlights

October, 2008
Lightpainting Under the Stars

September, 2008
Long Island Photo Workshop

August, 2008
"Best Buy Summit in San Francisco"

July, 2008
"Rich Clarkson's Sports Photography Workshop"

June, 2008
"Seven Photo Techniques"

May, 2008
"Learn Something New"

April, 2008
San Diego TREK

March, 2008
Joe McNally's book

February, 2008
The Nikon D300

January, 2008
Shoot From Where They Ain't (click here)

December, 2007
D3 Questions , Answers and Images

November, 2007
New Nikon D3

October, 2007
Football...A Retro Look

September, 2007
Get Out of the Box

August, 2007
Portrait Session with Frankie Herr


July, 2007
"Cowboy Up at the Double JJ Ranch"


June, 2007
"Light on the Run"


May, 2007
"SB800 Location Lighting in Mexico"


April, 2007
"Take it From the Top"


March, 2007
"Triple Play, Hat Trick, Trifecta" of Design


February, 2007
Principles of Success


January, 2007
Answers to Popular Questions


December , 2006
TREK to Peru and Machu Picchu



October, 2006
Creative Lightpainting (click here)


September, 2006
Tandem SB800 Speedlight Set Up (click here)


August, 2006
Get Pumped Up with Light (click here)


July, 2006
Sports Action SB800 Lighting on Location (click here)


June, 2006
An Artistic Look At Derby Week (click here)


May, 2006
Lightpainting....from the Beginning (click here)


April, 2006
Workshop 40: Arches Mentor Series TREK


March, 2006
Workshop 39: Let the Games Begin...


February, 2006
Workshop 38: My Moody Blue Location Lighting Formula


January, 2006
Workshop 37: Answers to Popular Questions


December, 2005
Workshop 36: Year in Review...
My Favorite Equipment of 2005


November, 2005
Workshop 35: Building a Portrait


October, 2005
Workshop 34: Game Coverage.....My Way


September, 2005
Workshop 33: Equipment...and How It Can Help A Career


August, 2005
Workshop 32, Fill Flash....It's not Just For Portraits


July, 2005
Workshop 31, Rock On!


June, 2005
Workshop 30, Remote Cameras at Churchill Downs


May, 2005
Workshop 29, Arena Sport Strobe Lighting 102


April, 2005
Workshop 28, Arena Sport Strobe Lighting 101


March, 2005
Workshop 27: Nikon's D2X Digital Camera


February, 2005
Workshop 26: Steps to Success


January, 2005
Workshop 25: Own Your Images!


December, 2004
Workshop 24: Step-by-Step Lightpainting


November, 2004
Workshop 23: The Importance of Recognizing Light



September, 2004
Workshop 21: Covering The 2004 Summer Olympics
in Athens, Greece
(click here)


August, 2004
Workshop 20: Nikon SB-800 Speedlight
WIRELESS TTL LIGHTING
(click here)


July, 2004
Workshop 19: Location Portrait Lighting using
Nikon's NEW SB-800 Speedlights
(click here)


June, 2004
Workshop 18: Photography - Just Enjoy it!
(click here)


May, 2004
Workshop 17: Documenting the Masters
(click here)


April, 2004
Workshop 16:
Scene Setters

(click here)


March, 2004
Workshop 15: THE JOY of FILL FLASH
(click here)


February, 2004
Workshop 14: Sports Strobe Photography
(click here)



December, 2003
Workshop 12: "Product Review - The Nikon D2H Digital Camera

(click here)


November, 2003
Workshop 11: "Be More Than a Fan"


October, 2003
Workshop 10: "More Porrage, Please"


September, 2003
Workshop 9: The Nikon COOLPIX 5700


August, 2003
Workshop 8: Using Wireless Remotes


July, 2003
Workshop 7: Approaching The Event


June, 2003
Workshop 6: To be noticed, to be published, to the marketplace


May, 2003
Workshop 5: What Drives an Image Part Two,
Slow Shutter Speed & Pan, (click here)


April, 2003
Workshop 4: What Drives an Image? (click here)


March, 2003
Workshop 3: Fill Flash Techniques (click here)


February, 2003
Workshop 2: Sports Arena Lighting (click here)


January, 2003
Workshop 1: Lightpainting (click here)

 


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